Since 1988 Quicken has been the top personal management software for millions of consumers. We pioneered a radically easier and faster way for people to manage their household finances. Since then we’ve continued to focus on delighting customers and making the Quicken product and experience better than ever.

Job Title: 
Product Marketing Manager, Card Loyalty
Menlo Park
United States
Marketing and Sales
Job Requisition Number: 
Job Summary: 

Quicken is the leading solution for personal finance management software. For over 30-years we have helped millions of people lead healthy financial lives. The way people interact with money is changing and we’re looking for someone who wants to help us redefine the way our customers approach personal finance in the future.

We’re looking for an experienced financial services marketing manager to lead the development, implementation and ongoing management of loyalty marketing programs including a co-branded credit card, savings products, and additional offerings to our members. This role will serve as a key liaison between marketing, business development, and external financial services partners. 

  • Plan and manage research to develop and optimize value propositions with external partners and internal stakeholders.
  • Responsible for marketing planning for new account acquisitions:
    • Working directly with partners and internal stakeholders to complete an annual marketing plan.
    • Planning and reporting monthly performance tracking and marketing plan updates.
    • Reviewing, planning, and preparing quarterly performance tracking and marketing plan updates.
  • Collaborate regularly with merchants, marketing, creative, finance, external partner and cross-channel representatives to ensure alignment of goals and responsibilities.
  • Partner with email and digital marketers to ensure a best in class digital marketing program to support credit card acquisition and retention goals.
  • Oversee and conduct analysis and insight to manage the success of each program; partner with analytics team and third parties as needed to gather data and inform future programs.
  • Communicate results regularly through informal and formal presentations; provide insights and recommendations internally and with external partners.
  • Develop and communicate a deep understanding of Quicken’s brand identity in order to create loyalty initiatives that meet financial, brand, and member objectives.
  • Work with external partners and design agencies to develop creative assets.
    • Routing of all Quicken and partner marketing material for appropriate branding and regulatory approvals.
    • Managing direct marketing list activities between Quicken, the partner, and authorized 3rd parties.
    • Partner interface for analytical modeling (response, performance, segmentation).
  • Responsible for program budget management and reporting.
  • Bachelor’s Degree in Marketing, Business Administration, Economics or relevant field.
    • MBA preferred.
  • 5-7 years in digital/direct marketing.
    • Consumer software, financial services, or fintech experience preferred.
  • Exceptional communication, partner management, analytical, and organizational skills.
  • Proficient with modern office software and marketing tools (MS Office, Google Docs, Dropbox, MixPanel, etc.).

What we offer

  • Competitive salary and performance bonus
  • Equity
  • Amazing culture, strong believers in Autonomy/Mastery/Purpose
  • Customer driven, we make money by building the best products for our users. No confusion about how to win – build amazing products!
  • Ability to work with and manage incredible talent
  • Highly recognizable brand

Quicken is excited to be building a team of innovative and talented people that are dedicated to helping people improve their financial lives.  We believe in giving our employees the benefits and perks to keep them happy and healthy.  Whether it’s generous healthcare benefits, a 5% matching 401(k) Plan, a gym subsidy, or unlimited snacks, we believe happy employees are successful employees.  (Benefits and perks may vary based on location.)  Come join our Quicken team!

Quicken is proud to be an equal opportunity employer and considers qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.

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