Since 1988 Quicken has been the top personal management software for millions of consumers. We pioneered a radically easier and faster way for people to manage their household finances. Since then we’ve continued to focus on delighting customers and making the Quicken product and experience better than ever.

Job Title: 
Web Manager
Location: 
Menlo Park
CA
United States
Department: 
Marketing and Sales
Job Requisition Number: 
1011-18
Job Summary: 

Quicken is committed to helping people lead healthy financial lives.  We’re reinvigorating our business to become the most used, most loved personal finance software. 

We’re looking for a rock star Web Manager to manage day-to-day eCommerce responsibilities for Quicken.  

This is an opportunity to join a team that is making history, making an impact and having fun along the way!

Responsibilities: 

• Drive vision for Quicken.com including ongoing business strategy for the channel, act as business owner for evolution of the website from a product perspective and work to optimize sales through this channel;
• Partner with creative and product (UI/UX) teams to drive appropriate IA and redesign project for Quicken.com including integration of new products while 
improving conversion of existing products as well;
• Manage digital projects as it relates to web assets including planning, design,
development and content;
• Analyze web traffic and metrics and drive recommendations to achieve web goals;
• Become an expert with internal CMS platforms and become the subject matter expert on current web technologies, procedures and
administration;
• Develop and manage web editorial calendars and work closely with business owners to optimize content performance;
• Work with business owners to recommend and drive innovation for our digital marketing experience;
• Coordinate content management and web updates across the organization;
• Drive ongoing search strategy for Quicken SEO;
• Work with developers to develop and 
maintain technical components needed for SEO, content management and sales through Quicken.com;
• Proactively propose new strategies and aggressively test different tactics in order to optimize web performance and meet ROI and engagement targets;
• Champion improved web tracking of marketing programs and drive maintenance of metrics as analytics needs evolve.

The Web Manager is a “hands-on” position focused on managing day-to-day eCommerce responsibilities for Quicken. This role will be responsible for eCommerce efforts including web marketing programs, website development roadmap, conversion rate and performance improvement initiatives, site aesthetics and functionality optimization. In addition, this person will collaborate cross-functionally to develop online experiences, promotions and content to maximize the contribution per customer over the customer lifecycle. The ideal candidate will demonstrate both strategic and tactical thinking, as well as exceptional organizational and program management skills.

Accountabilities:
Ensure that we are providing customers with an exceptional online experience.
Meet online revenue, conversion and customer acquisition objectives via development opportunities and ongoing website merchandising and promotional activities.
Identify strategic website development and optimization opportunities, with the input from the cross-functional stakeholders, User experience, Voice of Customer analysis, Operations,  Web Analytics.
Lead development of concepts, strategies, planning, implementation and coordination of activities. Execute full lifecycle of eCommerce projects, including champion business readiness, drive business requirements, liaise with IT to support timely implementation of the identified opportunities.
Project manage work with internal and external developers.
Lead and manage day-to-day promotions, site content updates, merchandising
Serve as a driver and influencer of new digital ideas, promotions and offerings. 
Monitor industry benchmarks, trends and best practices in customer behavior and technology. 
Collaborate with marketing and product to conduct user surveys, internal and external site evaluations to ensure optimal user experience. 
Commission pre/post analytics analysis and leverage the insights to make data-driven improvements.
 
 

 

Qualifications: 
  • Preferred 5 years of experience in digital marketing space
  • Extensive knowledge of Analytics, Social Media, SEO and SEM, Photoshop, Wordpress and HTML
  • Highly motivated, resourceful, problem solving, self-starter with the ability to multi-task and keep numerous projects on track and on budget in a fast-moving environment
  • Up-to-date knowledge of digital marketing best practices, tactics, and strategies
  • Excellent interpersonal, written and verbal communication skills required; must be able to present results and actionable plans to colleagues, executives, authors, and prospective partners

 


 

Quicken is excited to be building a team of innovative and talented people that are dedicated to helping people improve their financial lives.  We believe in giving our employees the benefits and perks to keep them happy and healthy.  Whether it’s generous healthcare benefits, a 5% matching 401(k) Plan, a gym subsidy, or unlimited snacks, we believe happy employees are successful employees.  (Benefits and perks may vary based on location.)  Come join our Quicken team!

Quicken is proud to be an equal opportunity employer and considers qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition or disability.

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